Our History
At Lascal, we are proud of our rich heritage of innovation in child mobility and safety solutions. Since our inception in the late 1980s, we have been dedicated to providing parents with practical, safe, and stylish products that make family life easier. Our flagship products, the BuggyBoard and the KiddyGuard, have revolutionized the way families travel and secure their homes. The BuggyBoard gives children a comfortable ride while freeing parents from the hassle of managing multiple strollers, and the KiddyGuard offers a sleek, retractable safety gate for modern living spaces. With a focus on Swedish design, safety, and convenience, we continue to lead the market in creating products that help families enjoy every journey. Discover how Lascal's history of innovation and quality has made us a trusted name for parents worldwide.
— 1987-1991
Lascal started its journey towards child mobility solutions by creating the KiddyBoard, first manufactured and sold in 1991. This early version, known as KiddyBoard Mod 1, laid the foundation for future BuggyBoard designs.
— 1995-1999
The name BuggyBoard was invented and officially registered by Joran, marking a significant evolution in branding. During this period, the BuggyBoard concept developed further, incorporating improvements and refinements in its design. By 1999, Lascal had successfully introduced its BuggyBoard, which became a household name for parents around the world.
In 1999, the very first KiddyGuard® is launched in Sweden, introducing a groundbreaking approach to child safety barriers.
— 2001
Lascal introduced the KiddyGuard 800, an innovative retractable safety gate, setting new standards for child safety at home.
— 2007
Lascal launched the BuggyBoard Maxi Plus, which included an innovative saddle feature, providing extra comfort for children. This design continued the brand’s trend of adding practical and safety-driven features to its products.
— 2010
More models were introduced, including KiddyBoard Mod 3, BuggyBoard Maxi Mod 2, and BuggyBoard Basic Mod 1, showcasing the brand's commitment to addressing a wide variety of family mobility needs with multiple options.
The KiddyGuard® Avant™ makes its debut on global markets. With its unique locking mechanism, the Avant™ allows users to select how long the gate remains unlocked before it automatically secures itself. Its mesh is housed in a sleek aluminum casing when retracted, offering both style and practicality.
— 2011-2013
The KiddyGuard Avant was manufactured in 2011, offering a sleek, modern design for the retractable safety gate market. In 2012, Lascal released the KiddyGuard Accent, featuring a more affordable and accessible option for families. The KiddyGuard Assure, launched in 2013, brought another level of innovation and safety, rounding out the KiddyGuard product line.
2012 – The KiddyGuard® Accent™ is introduced as a simplified version, featuring the same housing design as the Avant™ to conceal the rolled-up mesh when not in use.
2013 – The KiddyGuard® Assure™ is launched as a more cost-effective alternative to the Accent™ model. Though it has a visible rolled-up gate, it retains the same core functionality.
— 2014-2015
The BuggyBoard Maxi Mod 3, which is the current model, was introduced and continued to lead in the market, being a symbol of Lascal's innovation in child mobility solutions. In 2014, the saddle is also introduced to the range which led to the creation of Buggyboard Maxi Plus with it included.
— 2024
Lascal continues to innovate with the BuggyBoard Mini, Maxi, and Maxi Plus lines, featuring various designs and a range of accessories, ensuring families have the flexibility and convenience they need on the go.
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As we look toward the future, Lascal remains committed to pushing the boundaries of child mobility, safety, and comfort solutions. Our journey from the first KiddyBoard to the modern BuggyBoard Maxi, from the trusted KiddyGuard to our sleek and reliable retractable safety gates, and the introduction of the ergonomic m1 Carrier, is just the beginning. With a strong foundation of innovation, safety, and superior design, we continue to develop new products that simplify life for families across the globe. Join us as we embark on the next chapter of our story, helping parents and children experience the joy of smooth, safe, and stylish travel, home safety, and babywearing together. Stay tuned for the latest in Lascal's ongoing commitment to quality and innovation in baby products.